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BUY NOWEVERYONE HAS A GOOD IDEA. BUT IT MIGHT TAKE 39 BAD ONES BEFORE A IDEA TAKES OFF...
I know this because it happened to me...
For the first time, I’ve aggregated all of my best stories, mistakes and insights throughout my journey – some that I’ve never shared until now – in 10 Principles to inspire you to take that next step and GO LIVE!
From building websites in my university dorm room in 1999, to pivoting a half-a-billion-dollar global business, Finder, into a fintech app during the COVID-19 pandemic in 2020 – and with no funding! – I’m going to share with you the highs and lows of starting businesses and the grit you need to build a “phoenix” company that leaves behind a legacy.
Whether you’ve started several businesses, or you have an idea inside your organisation but not sure where to start, or you’re sick and tired of doing the same thing, this book is the launchpad you need to get fired up and GO LIVE!
THIS IS NOT YOUR BORING, TYPICAL BUSINESS BOOK
I'm not here to tell you how to be happy, save money or make a million dollars overnight. It's not a rule book because I don't follow rules. And I don't think startups should.
I want to share my principles that have helped me get to where I am today and I hope they can inspire you to GO LIVE with your ideas.
IN THIS BOOK YOU WILL FIND:
- 10 PRINCIPLES you can adopt TODAY to help you reach success
- PROVEN STRATEGIES to build confidence in yourself and your ideas
- LESSONS in launching, scaling, and pivoting with NO FUNDING!
MEET FRED SCHEBESTA
"Those who don’t give up are the ones who tend to win!"
After 39 failed business ideas, Finder was our 40th idea and is now one of the world's biggest comparison websites and fintech with the Finder app.
Empowering people to make better decisions that change their lives is what motivates me everyday.
READ FRED'S STORYWHAT ARE YOU WAITING FOR?
ADVANCED PRAISE FOR GO LIVE! 🙌
JOHN SINGLETON
Entrepreneur
"I thought I set the record for the most failures versus successes. Then I met Fred. I have read with disdain most “success” books but Fred’s book is human, funny, thought provoking and most of all inspires you, even “has been’s” like me. "I haven’t enjoyed a book on business as I have reading this. Read Fred’s book and you too could look forward to many failures and one massive success that will make up for all of them."
NAOMI SIMSON
Founder of RedBalloon, Shark Tank Australia shark
“It takes guts to start a business, it takes even more courage to tell people the truth about the journey. Fred captures the challenges of entrepreneurship and global aspirations in a frank and transparent way. If you have ever wanted to know what it is like to be an entrepreneur ‘Go Live!’ is for you.”
ADAM SPENCER
MC, Author and Host of The Big Questions on PodcastOne
“Put your carry-on emotional baggage in the locker above your seat and set your biases to permanent flight mode. Prepare for take off on a fun, informative and brutally honest flight with one of the best in the business.”
ANDREW BANKS
Entrepreneur, Evangelist, former Shark on Shark Tank Australia
“Startups are the lifeblood of the private sector. And those brave enough to at least try need all the support and fresh ideas they can get. Fred’s book is simply bursting with smart tips and encouraging frameworks that are sure to enhance outcomes!”
BROCK PIERCE
U.S. Presidential Candidate
"A Great leader is someone who can create other leaders. Fred defines this. His pure enthusiasm is inspirational, even to those who have already reached their success. His contribution to leadership, independence, and creativity is something we all should strive for."
TIM DRAPER
Founder of Draper Associates, DFJ and Draper University
“Fred Schebesta nails it in “Go Live! 10 Principles to Launch a Global Empire.” As we say at Draper University, “Fail and fail again until I succeed.” Fred shows how a willingness to try things freely (and not wait for someone’s permission – who has never seen anything like it before) is a great recipe for making a startup successful.”
ALLEN OLIVO
Senior Marketing Executive; Apple, Amazon, Yahoo!, PayPal
"The first time I met with Fred, I was struck by his vision and ability to create great things. But more importantly, Fred can help guide humans to create great things on behalf of other humans. Fred gets the most important element of any human endeavour, answering the “why” of it all. If you want to learn how to create a sustainably great thing, Fred is the real deal to learn from.”
CHRISTIE WHITEHILL
Founder, Director of techreadywomen.com
“Fred is a talented entrepreneur with a wealth of knowledge that he generously shares with others. Told in a straight-up, honest fashion, you learn very quickly which obstacles are your own and how to create a confident path to success! For anyone who feels like they always have great ideas, but need that little nudge to get off the couch, Go Live! is the book for you. We don't ever do anything perfectly the first time, yet this search for perfectionism is often what holds many of us back. Fred's 10 principles will show you how making mistakes is part of the entrepreneurial journey. This is an inspiring book that challenges readers to step into their greatness, create their own rules and dare to take a chance on themselves."
SAM CAWTHORN
CEO & Founder of Speakers Institute, International Best Selling Author, Young Australian of the Year
"Fred's thinking about building a global empire is unmatched. He really is a pioneer in business growth and these 10 principles will help anyone to Go Live. Highly recommended."
KAIN WARWICK
Founder of Synthetix.io
“If you want to learn to build a startup you need to find someone who's had the right mix of success and failure and the honesty to discuss both sides of the journey. Go Live! is an engaging and honest look into the principles of start up life. I highly recommend it for anyone wanting to launch their start up journey.”
FLIC MANNING
Author, Speaker and Founder of Corethentic
“In 'Go Live', Fred Schebesta not only provides the mindset tools applicable to a budding startup entrepreneur, but reveals in his loud, authentic and kind-but-to-the point-rebel manner, that the key to all success in life and business is in the investment you make in yourself. Layered under each of the principles he shares is a story of growth, an endearing spirit of curiosity and a dedication to crafting personal self-awareness. Anyone reading 'Go Live' will be reminded that the journey of building a business is in fact, the journey into knowing who you really are, and furthermore will be amped up and ready to tackle it head-on for themselves. If you have a startup, and especially if you want to scale it internationally, Fred's principles in 'Go Live' will serve you very well!”
ROBERT GERRISH
Founder of Flying Solo, Author and Presenter
“Go Live! plugs us into Fred's supercharged mind and reveals his crazy genius. Truly action-packed!”
TAYLOR REILLY
Entrepreneur
“Go Live! Is a must read for any current or aspiring entrepreneurs. Fred’s insight into the fundamentals of a startup is unmatched. For anyone lacking direction or looking to find a new light for their business, this book is for you.”
WHO SHOULD READ THIS BOOK?
CEOS AND BUSINESS LEADERS: If you want to encourage innovation inside your organisation. Go Live! will inspire your team to think outside the box, develop their ideas and build confidence to lead.
ASPIRING ENTREPRENEURS: If you are looking for a career change, or you fear starting your idea, or you’ve been procrastinating for a while and can’t quite Go Live!
PAST ENTREPRENEURS: If you’ve had unsuccessful startups, or if you’ve never been able to scale your business.
ENTREPRENEURS: If you’ve had solid businesses but have never scaled, or if you’re working on a few different ideas and not sure which direction to take.
INTRAPRENEURS: If you have loads of ideas, you’re creative and innovative, and you want to build your confidence in leading and developing projects inside your organisation.
STUDENTS: You’re hungry to learn and be inspired to become an incredible leader and develop your own business ideas.
THE FRED SCHEBESTA STARTUP INITIATIVE
Being an entrepreneur is one of the hardest things you can ever do. It's high risk, it takes sacrifice and a huge commitment. But it can also be the most rewarding and liberating journey of your life.
I've spent the past two decades building global businesses and I want to help others succeed. I launched the Fred Schebesta Startup Initiative where 30% of profits from Schebesta Ventures will go towards investing in startups.
I want to support more startups, especially female founders and other minority groups who find it even harder to succeed. It's time to get fired up. It's time to Go Live!
HERE'S A BUNCH OF REALLY SMART PEOPLE SAYING THEY CAN'T WAIT FOR MY BOOK
JOE WALLER
CTO, Finder
"One of the things I love about working with Fred and at Finder is the effort and care placed into understanding the principles of delivering success. This will be worth reading."
FLIC MANNING
Speaker. Author. CEO. Ambassador. Wellness Expert. Human.
"So exciting Fred! Well done. Can’t wait to read!"
ROB MORRIS
Founder & CEO at Prismatik
"I’ve always enjoyed your takes, Fred. This is a rare book in that I want to own a paper copy of it! Pre-ordered and looking forward to reading, no doubt once I’ve forgotten I pre-ordered it and that surprise package arrives on my doorstep."
LISA TEH
Founder of CODI Agency | Co-Founder of Lisnic.com
"Congrats Fred! Can’t wait to read it!"
SANTIAGO DURO
Chief of Staff | Senior Executive
"Congratulations Fred! Will definitely read it."
HAE CHUNG
Brainy Bucks Consultants
"Fred Schebesta I will be buying your book from a book shop! I like giving books as gifts - best thing sharing useful knowledge don't you think? Material stuff fun for short time only. Look forward to good reading :)"
TIM DAVENPORT
Chief Executive Officer at Reliable Education
"Congratulations Fred. Looking forward to reading Go Live."
JESSICA KIELY
Speaker * Facilitator * Master Trainer * Program Development Consultant
"So great. Just ordered mine."
PAUL TOMPKINS
APAC SAP Lead (SMC) Azure (Intelligence Cloud)
"Nice one Fred! Love the title and the cover! Reminds me of all the go lives we performed together!"
ALEXANDRA PAXINOS
Product Development at SA Tourism
"Amazing! Well done - looking forward to the read."
Joshua Rex
Account Director | Industry Lead
"Don't normally like 'business books' but I'll be ordering this one."
